The Game Fair 2024 is almost upon us! As one of the largest country events of theyear, The Game Fair attracts keen fieldsports fans from around the UK andbeyond, and with a vast array of premium country clothing stands on display,such asSchoffel,Harkila,,Holland Cooper andJoules,dressing to impress is something on everyone's mind. We’re here to help you getyour style just right, ensuring you have a great day whilst fitting in andfeeling comfortable.
TheGame Fair 2024 runs from 26th-28th July 2024 at Blenheim Palace. For the lastfew years, the prestigious country event has been held at Ragley Hall,Warwickshire and this year it’s moving East to Blenheim Palace, Oxfordshire.The location which hosts everything from fashion shows to flower shows, andeven plays host to Giffords Circus, is adding The Game Fair to its 2024attractions.
Theiconic Blenheim Palace is full of history and esteemed architecture making itthe perfect photo opportunity, which many will be taking advantage of! Make themost of the chance to create some great content for your socials by using ourhandy style guide below.
Casual Countrywear
TheGame Fair Blenheim Palace 2024 will feature both hard and soft ground, so it’sbest to wear practical clothing. The Game Fair is a 3-day event that’s openevery day from 8am to 6pm on Friday and Saturday, and 5pm on Sunday, sowhatever you wear, it needs to be comfortable and something you are happywearing all day! Most attendees will wear casual country clothing with theiroutfits including jeans or shorts (weather dependent), alongside a shirt, polotop or country jumper.
Akey part of any country outfit is, of course, aSchoffel Oakham Gilet for menor aSchoffel Lyndon Gilet for women. As part of the ‘outfit of thecountryside’Schoffel gilets are certain to be spotted in their thousands atThe Game Fair. Favoured by countrysports fans and country lovers alike, aSchoffel gilet is as practical as it is stylish. With large pockets to storevaluables such as your phone and keys and its ability to keep you warm on acooler day, whilst acting as a handy, lightweight layer on a warmer day, it’salways a firm favourite.
Dressingup for the Occasion
Manyattendees find the Game Fair an excuse to dress up to the nines, and what agreat excuse it is! Men can be seen wearing full shooting tweeds, includingbreeks and a shooting waistcoat, and some use the opportunity to dress smartlyin a classic shirt and suit. TheAlan Paine range of shooting tweeds offers agreat selection of classic tweeds and countrywear perfect for the occasion.
Forwomen, if the weather is nice, we suggest wearing a long, colourful dress witha pair of heels. The is always a popularchoice or perhaps make it a bit more country with a pair of Chelsea boots, liketheAriat Wexford Waterproof Boots. If it’s a bit chillier, pop on a jacket, such as aquilted jacket fromHolland Cooper orBarbour to complete the stylish look.
Hatsare a necessity whatever the weather at this outdoor event. Classic fedora hatsfor women, such as theSchoffel Womens Fedora Hat, set off a tweed outfit perfectly, whilst a traditional tweed flatcap for men, such as theHoggs of Fife Herringbone Waterproof Tweed Cap, is always a practical yet stylish choice.
All Important Footwear
TheGame Fair 2024 is based on some of the 2000 acres of land surrounding BlenheimPalace, so the ground is mostly grass, with some harder walkways fitted betweenrows of stands. It’s therefore advisable to wear shoes that are comfortable andpractical for both hard and soft terrain! For men, a pair ofChelsea boots,deck shoes orwalking boots are the go-to choices.Blundstone Chelsea Boots orChatham Deck Shoes will undoubtedly keep you comfortable all day.
For women, acasual pair ofdeck shoes,loafers, orboots is always a winner! Commonly seenare andDubarry deck shoes which are asstylish as they are practical!
Ifthe Weather is Hot
TheGame Fair 2024 is being held from 26th - 28th July and at this time of year theUK could well be experiencing hot weather! As The Game Fair is held outdoors,it’s important to stay protected from the heat and the sun as you enjoy theevent. We’d highly recommend taking aTilley hat or a baseball cap, such as theR.M. Williams Steers Head Logo Cap, to keep thesun off your face and, to help keep cool, it’s advisable that you pair yourshorts or skirt with a short-sleeved cotton t-shirt or top. TheBarbour Mens Sports Polo orAriat Womens Taryn Polo Shirt are great options and will ensureyou look great on the day! Of course, remember your water and suncream too!
Ifit’s Raining!
Aswe know with British weather, there is every chance that it could be rainingover The Game Fair weekend! In this instance, wellies will be needed to get youthrough the soft ground without getting wet and muddy. Stand-out welliesincludeLe Chameau Vierzonord andBarbour Bede Wellies and there will be a lotof people wearing these in the crowds!
A light raincoat would also be a goodbet to get you through the day. TheSchoffel Mens Cirrus Jacket is lightweightand durable and is sure to keep you dry without you overheating, whilst stillensuring you fit in. A women's alternative is theMusto Marina Rain Jacket, alightweight waterproof that’s perfect for staying dry and comfortable in summershowers.
See You at The Game Fair!
Whenattending The Game Fair, a blend of practicality and style is key. Whetheryou’re keeping it casual or dressing smartly, make sure you’re comfortable andprotected from the elements whatever the forecast! The event, named‘Glastonbury for the Green-Welly Brigade’ by The Telegraph, is home to over 570businesses over the 3-day event, of which Philip Morris & Son are one, so,if you find yourself without a key part of your outfit, you can pay us a visitand our friendly staff will help you navigate our vast array of clothing andfootwear with many products fromBarbour,Musto,Harkila,Hoggs of Fife andmany manymore!
